What is front-end development?
It is the first thing you see when you enter a website. Frontend development underlines the process of coding and development of functionalities after the design has been accepted. A good frontender is a person which converts a design into a functional and coded website with valid code, with zero or minimal difference from its PSD design file, and in line with SEO rules.
Why is front-end development so important?
Back in the days, front-end developers were given less attention as it was thought that their skills were not so important. Luckily, this false belief has greatly changed so today front-end developers are equally important as back-end developers.
These are just some of the reasons why front-end development matters so much:
- Website structure must be entirely layered
- HTML code should be HTML5, XHTML1.0 strictly
- Incomplete solutions, tricks and empty tags are strictly prohibited
- CSS class names should be structure-related
- Websites must be tested for all browsers compatibility
- Only one website for all devices
UI/UX front-end development Serbia
We are front-end experts based in Novi Sad, Serbia. We have been producing and coding beautiful user interfaces and adjusting user experience for years. Some of the tools that we work with:
- Photoshop
- Rapid Wireframing / Mockup tools
- JavaScript / jQuery
- Cross-browser techniques and challenges
- CSS frameworks
Our front-end development is browser-compatible with IE 7+/Edge, Firefox, Chrome, Opera, Safari, Maxthon.
What makes PopArt Studio front-end development different?
Our front-end web development team is skilled in HTML, XHTML, JavaScript, AJAX and CSS.PopArt Studio’s development team creates websites that are:
- hand-coded, thus fully custom and unique,
- SEO-friendly,
- Compatible with Chrome, Opera, Firefox, IE/Edge browsers and all operative systems.

Order user interface development
or redesign
Did you know that every dollar you invest in user experience design has 9900 % ROI? It it crystal clear that quality web design is important for every business. This is why we also highlight the importance of a professional, logical and clearly profiled approach to website or e-shop design. We are specialized in creating unique, high-quality websites. See for yourselves!