Your Perfect Fitness Website – From Development to Branding
Being in shape and eating healthy is a hot trend right now. Starting more or less as a subculture- movement back in the ‘40s, bodybuilders and fitness enthusiast were first seen as “outsiders” and “odd” but thanks to a few individuals, like Arnold Schwarzenegger, Reg Park, Lou Ferrigno, Larry Scott, and Frank Zane, physical culture has risen from its underground status and became a huge industry with different branches grossing over billions in revenue nowadays each year.