Posts by tag: content strategy

How to use gap analysis for content ideation

How to use gap analysis for content ideation

July 02, 2019

Creating content just for the content’s sake may sound like a good idea at first, but we need to face the fact that there is already too much content out there. Adding to the online clutter will not bring anything new to the table.

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5 tips for an effective content marketing strategy

5 tips for an effective content marketing strategy

March 04, 2019

Marketing gurus like to scare people with big and confusing marketing words. That can seem frightening if you are new to the world of content writing and marketing in general. Did you start your blog without a clue what to do next? Do you think that you need to be present on all social media channels otherwise you are doomed?

297 views
How to improve your website content

How to improve your website content

October 10, 2018

Simple, yet powerful. That would be the shortest description of what your website should look like if you want it to be accessible, functional, profitable, and eye-catching. It doesn’t matter if you run an e-commerce giant, a start-up web presentation, or a personal portfolio website, those would be the words to hold on to – simple and powerful.

585 views
What is the length of an effective SEO campaign?

What is the length of an effective SEO campaign?

January 04, 2016

If you are an SEO expert you have probably heard this question at least three to four times a day. After a while you get used to clients calling up and asking you the question: “For how long do I have to do SEO on my site?“, and learn to answer it with a smile.

3446 views