Posts by tag: web copy

UX writing: What is it and why is it so important

UX writing: What is it and why is it so important

November 20, 2018

“You must stay drunk on writing so reality cannot destroy you”, wrote an American novelist Ray Bradbury in his book Zen in the Art of Writing. He was referring to the art of writing fiction, of course, and here we have just the opposite advice for you regarding the art of the UX writing: for every word that you write, make sure to do the reality check.

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How to detect mistakes before they go live

How to detect mistakes before they go live

October 05, 2017

Nobody is perfect. Mistakes happen all the time, you just need to spot them. If you are building a website, writing copy for it, or simply creating a graphic – mistakes are going to happen whether you like them or not.

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