Posts in category:Blogging

Learn everything about blogging, blogosphere and copywriting on our Blog.

Digital marketing strategy: How to create a good one?

Digital marketing strategy: How to create a good one?

August 07, 2019

Are you a business owner or a digital marketer with a dilemma: to invest in pay-per-click search engine campaigns or to go for social media advertising? To advertise on Facebook or not? To create a long-term blogging plan or to go for ad hoc video production?

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Writing a business blog – Yes or no?

Writing a business blog – Yes or no?

August 01, 2019

Business, corporate or company blog is a section on a website where you can find all blog articles. However, not every website has it. But, lately, it seems like this is a necessary part of a web presentation if a brand or a company wants to reach better visibility on the internet and more clicks to their website.

70 views
How to grow your subscribers list

How to grow your subscribers list

July 16, 2019

Growing the number of your subscribers can really be painful. With the GDPR and new laws, this task can seem almost impossible. But, worry not, since we are today presenting a couple of tips which you can use and optimize according to your tastes, your customers’ tastes and according to your business niche.

96 views
How to use gap analysis for content ideation

How to use gap analysis for content ideation

July 02, 2019

Creating content just for the content’s sake may sound like a good idea at first, but we need to face the fact that there is already too much content out there. Adding to the online clutter will not bring anything new to the table.

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Useful tools for every copywriter

Useful tools for every copywriter

June 04, 2019

Grammarly is not the only lifesaver around when it comes to writing. There are so many applications and programs which claim that they can help us during composing various texts.

However, writing is an individual process and everybody has their own foolproof ways of preparing for it, from research to actually getting down to do some writing as well.

221 views
What would you do if time machines existed?

What would you do if time machines existed?

May 20, 2019

Flora Borsi knows how to answer this question. She would have taken photographs with famous persons whom she admires. But she did not need to time travel to fulfill her dream. Sort of.
With a lot of creativity and a dose of patience, Borsi managed to recreate photos of famous persons, but with a catch. She added herself.

583 views
Copywriting in film: The art of movie taglines

Copywriting in film: The art of movie taglines

May 13, 2019

When films and writing are mentioned in the same sentence, peoples’ minds go straight to the scriptwriters. But, they are not the only ones who write in the movie industry.

Do you ever stop to think about those taglines that appear on every movie poster? We do not really give them any second thought, but actually, a lot of thoughts went into creating just that one line.

265 views
How to name your brand (and how to do it right)

How to name your brand (and how to do it right)

May 09, 2019

Are you starting a new business venture? Or are you simply renaming your shop? In this post, we are discussing the topic of naming your brand. And, most importantly, how to do it correctly.

119 views
How to create an efficient landing page

How to create an efficient landing page

April 18, 2019

Trying to stand out among all the internet clutter can seem such a daunting task. Especially when there is a ton, or two, of landing pages which all have the same goal in common – sending out a siren’s call to the potential customers and luring them to conversion.

201 views
Tips and tricks for an impactful email marketing campaign

Tips and tricks for an impactful email marketing campaign

April 12, 2019

Since you clicked on this article, you have probably decided to try out your luck with email marketing. This may seem outdated to some, but email marketing is still alive and well. So, read on and learn how to manage your email campaigns with ease and style.

169 views